The New Joost.com and why it fails miserably

10 Reasons Why Joost’s New Service Fails
Read Write Web has an excellent collection as to why the new Joost.com service fails miserably. I personally use Hulu and I tried out Joost’s latest service. Hulu rocks and Joost falls short in so many ways. I personally disliked the navigation. Joost really needs to up its game if it has to compete the market of free ad-powered online video. There are 3 major players that I see

Hulu – clear market leader
IMDB – clost second although it’s more of convenience and leveraging their user base. Furthermore, they are utilizing the Hulu/CBS videos directly.
Joost – have a decent market share, but really have to up their game if they want to maintain and build a user base.

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